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Reach Blog

empowering congregations to invite friends to church on social media

Five Tips for Building a Successful Church Brand

Does your church have a name and a logo? Then, guess what... your church has a brand. But if you've moved branding to the bottom of your priority list, you might want to rethink that approach.

Your church's brand affects how people think and feel about you. It can either draw people in or turn them away. When church branding is done well, it's a powerful way to reach more people. 

Whatever your outreach goals are, developing the right brand for your church will only help you share Jesus' message with more people. To help you develop a good brand for your church, we put together five simple branding tips for church planters that will help you connect with more people

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[Webinar] How To Turn Social Media Into Effective Outreach

If you want to reach more people, then you need to place your messages where people are listening. And today, the majority of adults are on Facebook, Instagram, and Twitter. If your church doesn't have a social media voice, then you're missing a major opportunity to connect with people.

Register now to learn easy-to-implement social media ideas you put to use immediatey. Whether social media is completely new to you or you just want to be more effective at what you already do, this webinar will help you reach more people. 

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Small Church, Big Outreach. How One Texas Pastor Reaches Thousands

Launching a church plant is exciting but exhausting. And while the preparation is tough, building the community itself can be even more daunting. At least, that's how Pastor Jarrod Brooks felt as he launched The Exchange Church in Humble TX. Fortunately, Jarrod heard about Reach early on. He decided to use the program to fuel his young church's outreach efforts and quickly reached thousands of people in his community. Here's how he did it.

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How To Turn A "No Thanks..." Into "See You At Church!”

Recently I noticed that one of my friends kept posting on Facebook to rave about an amazing product. I was intrigued. She said this product transformed her life and offered to tell me more about it. But as I continued reading, I realized there was more to the story. Turns out my friend recently became a distributor for the product. My enthusiasm evaporated. I even felt a bit manipulated.

Has that ever happened to you?

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Your Outreach Won’t Work Without Trust

Advertising is at the heart of church outreach activities. I know we often don’t think of it that way, but it’s true. You tell people about your community and invite them to join you. It surely doesn’t feel like traditional Don Draper style advertising, but it is. Watch, I’ll prove it.

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How to Promote Your Church Event with Facebook

What's the best way to get people to attend an event that your church is promoting? Mailers? Phone calls? Fax machine? Carrier pigeon? We tried all of those, and trust us, none of them work very well. Pigeon carrier rates are getting really out of hand these days. 

A better idea is to use Facebook Events. They're a great way to target exactly the people you want to reach, without spending a ton of money on mailers or other advertisements. That makes them one of the best ways to promote your church events.

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The Value of a Facebook Check-In

Imagine that you were trying to create the ultimate social media post to promote your church. What kind of information would you include? Location? Ratings? Friends who have been there? Photos of your community? 

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ABOUT THE AUTHOR

John Rougeux

John is co-founder and CMO at Causely. When he's not trying to build the most philanthropic company in the world, he's probably hanging out with his wife and three daughters in Lexington, KY. You can also find John on Twitter and LinkedIn.

ABOUT THE AUTHOR

Matthew Watson

Matt is Customer Success Manager at Causely, where he does everything in his power to help our customers succeed. He loves sports, his wife, his dog, and the great outdoors, but not in that order. He may love his dog more than sports. You can find Matt on Facebook and Twitter.

ABOUT THE AUTHOR

Sarah Werner

Sarah is a writer, marketer, and brand specialist. She has experience in both non-profit marketing and financial development as well as for-profit content marketing and social media. She holds degrees in English and Art from Asbury University. When she’s not writing content for Causely, you’ll find her outside with a book or camera enjoying the company of trees. You can also find Sarah on Twitter, Instagram and LinkedIn.

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