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Causely Blog

Causely helps businesses generate awareness on social media by giving back

[eBook] Brand Yourself: A Business Owner's Guide for Building a Successful Brand

Learn how building a strong brand can grow your business.

Good branding is more than just a name and a logo—it’s what people think of when they hear your business’ name. 

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How One Business Stands Out In a Crowded Market

Many business owners wonder how to make their business stand out in a crowded market. Should they add new programs or products? Move to a better location? The answer isn't always obvious. But one business owner we know found the answer. His success is so exciting that we want to share his story.

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How This Snap Fitness Gym Harnesses the Power of Facebook Check-Ins

"It's 2016. You can't not have a digital presence," said Geoff Wyatt of Snap Fitness Rosemount in MN. "We don't see much value in print material. We see tremendous value in digital marketing." He understands the power of Facebook check-ins, and so will you in 2:24 seconds (the time it takes to read this entire post).

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How to Sharpen Your Marketing Message by Creating Personas

We see and hear as many as 5,000 marketing and advertisement messages a day. From what we read in magazines to what we hear on the radio, we are bombarded with advertisements. But how many of those do you think we pay attention to? Probably very few. We’re so overwhelmed with marketing messages we tune most of them out. 

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5 Tips for Building a Strong Brand

Most businesses wonder what it takes to build a brand that reaches to the ends of the earth (think Coca-Cola, Apple, Kleenex). Everyone knows these brands, and if you don’t, you probably need to get out more. But what makes them so successful? 

Psst! The answer is a little thing called branding.

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We're The Best Place to Work in Kentucky!

You know how when you're way too excited about something... and you obsess over it... and then you have to distract yourself from thinking about it? That's pretty much how we're feeling right now. Except we're also shaking a little from the sugar high we got from celebratory donuts.

In case you haven't heard, we're kiiiiind of big deal because we won the #1 Small Business award from Best Places to Work in Kentucky. If you don't believe us, this PDF says so, and shame on you for doubting us already.

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Double Revenue at Your Yoga Studio With a Teacher Training Program


Anyone who teaches yoga or owns a yoga studio knows that very few people become wealthy in this business. It’s just a fact that we accept, likely because sharing yoga makes us rich in so many other ways. Now, if you’re not a yogi and you’re reading this, you’re likely rolling your eyes at that terrible cliché. But it’s true. Yoga is incredible.

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Are Your Cause Marketing Programs Driving Results?


The following post was written by our friend, Lloyd Melnick, Sr. Director of Customer Experience at Zynga.

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How to Improve Customer Loyalty By Celebrating Your Charitable Efforts


If you've ever wondered why you should improve customer loyalty, all you have to do is think back to Little League baseball. When you were a kid, whose efforts were celebrated most at the end of the season - yours or your coach's? Yours. Even though you could barely hit the ball and ran the wrong way around the bases half the time, it was you that was recognized most, not your coach. You got the trophy, you got the pizza party, you were made to feel like you could become the next Derek Jeter.

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[PODCAST] Building Your Tribe With Steve Kamb of Nerd Fitness

Steve Kamb is the founder and owner of Nerd Fitness, which gives people who are daunted by the idea of getting in shape a better chance of becoming healthy. He's also the author of a new book, called Level Up Your Life.

Since its inception in 2009, Nerd Fitness currently has over 280,000 followers, thanks to its unique approach to blending fitness guidance with game mechanics and a healthy dose of science-fiction and video game references.

In Episode 12 of The Gym Owner's Guide To The Galaxy, we’ll hear how (and why) Steve created Nerd Fitness. He'll also share advice for gym owners who want to level up their own lives, and he’ll explain why having the right brand and building a thriving community is so crucial for success.

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ABOUT THE AUTHOR

John Rougeux

John is co-founder and CMO at Causely. When he's not trying to build the most philanthropic company in the world, he's probably hanging out with his wife and three daughters in Lexington, KY. You can also find John on Twitter and LinkedIn.

ABOUT THE AUTHOR

Matthew Watson

Matt is Customer Success Manager at Causely, where he does everything in his power to help our customers succeed. He loves sports, his wife, his dog, and the great outdoors, but not in that order. He may love his dog more than sports. You can find Matt on Facebook and Twitter.

ABOUT THE AUTHOR

Sarah Werner

Sarah is a writer, marketer, and brand specialist. She has experience in both non-profit marketing and financial development as well as for-profit content marketing and social media. She holds degrees in English and Art from Asbury University. When she’s not writing content for Causely, you’ll find her outside with a book or camera enjoying the company of trees. You can also find Sarah on Twitter, Instagram and LinkedIn.

Causely Resource Library for Business Owners