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Causely Blog

Causely helps businesses generate awareness on social media by giving back

Learn How To Monitor Facebook Check-Ins In 5 Minutes


At Causely, we're big believers in the value of a Facebook check-in. 

After all, Facebook check-ins are one of the best ways to generate word-of-mouth for your business. Not only is each check in typically seen by about 200 friends, but the post itself contains some valuable information about your location, too.

Take a look at the Anatomy of a Facebook Check-in below: 

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How to Post Live Video on Facebook


News just in: now you can post live video on Facebook! It's kind of like hosting your own talk show. Like Kramer, except for real. 

With live videos, you can share exactly what you're doing at any given second of the day. Should your business consider live video? If you think that providing your customers with personal, real-time access to your business/product would keep them more engaged, then the answer is YES.

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[Webinar] Grow Your Business With an Enhanced Facebook Page

Are you generating leads from your Facebook page? If not, then you should register for our free webinar. Here's a few topics we'll cover

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Keep Your Customers Engaged With This Simple Facebook Tip

Do you ever wonder what your customers see after they check-in on Facebook at your business? By default, Facebook just displays the cover image from your page and a generic welcome message (see below for an example). But did you know that you can choose what people see after they check-in? 

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Get Your Business Seen On Facebook With Boosted Posts

Today, we have access to one of the largest free advertising tools in history: social media.

The only problem is that everyone in the world has the same access and our channels are cluttered with content. Trying to get your message noticed is akin to trying to see above people’s heads in a crowded room. What you need is a leg up: a stool, a stack of books, a table, anything....

In the Facebook world, that leg up is called a boosted post, and in this blog post, we'll show you how (and when) to use them...

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Why Only 10% of Your Facebook Followers See Your Posts

Many business owners spend thousands of dollars each year to build their audience through Facebook Likes. The logic seems simple - the more Likes your business page gets, the more people you’ll be able to reach. The truth is, even if you have accumulated a ton of followers, the number of people who will actually see your content is much smaller than it appears.

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5 Killer Tips For Engaging Your Facebook Followers

Facebook is a vital tool for marketing your business, but it can be tricky to gain visibility for posts on your page. In 2014, Facebook made some changes that directly affect how your posts appear (or don't appear) on News Feeds. 

The short, short story is that in order to create a good user experience for their customers, Facebook doesn't want "pushy" content to appear on users' News Feeds. Instead, they favor valuable content from businesses that users actually want to see. 

But what does it mean to produce valuable content? Here are five Facebook best practices to make sure that content on your page is seen by as many of your followers as possible:

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How Many People Does Your Business Reach on Facebook?


Since so many people use Facebook, it’s worth learning how to reach more people with your business's Facebook posts. In this article, we'll start by showing you how to use Facebook Insights to see how well your posts are performing. We'll then show you when the best time to post on Facebook is. Put these two pieces together and you'll start seeing some major improvements in your social media.

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[VIDEO] How and Why To Boost Your Posts

Are you posting great content, but aren't seeing great engagement? It might be time for a boost. In this segment of our video series, we'll show you how boosting posts can improve Facebook engagement and help you gain more followers.

Here's what we'll talk about: 

  • What boosting means. 
  • Why you would want to boost a post.
  • How to actually boost a post, step-by-step. 
  • How to review the results once a boost has concluded.
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[VIDEO] Using Facebook Check-Ins to Improve Engagement

What the heck are Facebook check-ins and why are they important? And as a gym owner, you've got to focus on the success of your gym. Which means marketing should be a top priority (right?). After all, you can't have a gym without members and to get members you have to make yourself known. Facebook check-ins are the most cost effective way to gain more members. In this final segment of our video series, we'll cover these topics:

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ABOUT THE AUTHOR

John Rougeux

John is co-founder and CMO at Causely. When he's not trying to build the most philanthropic company in the world, he's probably hanging out with his wife and three daughters in Lexington, KY. You can also find John on Twitter and LinkedIn.

ABOUT THE AUTHOR

Matthew Watson

Matt is Customer Success Manager at Causely, where he does everything in his power to help our customers succeed. He loves sports, his wife, his dog, and the great outdoors, but not in that order. He may love his dog more than sports. You can find Matt on Facebook and Twitter.

ABOUT THE AUTHOR

Sarah Werner

Sarah is a writer, marketer, and brand specialist. She has experience in both non-profit marketing and financial development as well as for-profit content marketing and social media. She holds degrees in English and Art from Asbury University. When she’s not writing content for Causely, you’ll find her outside with a book or camera enjoying the company of trees. You can also find Sarah on Twitter, Instagram and LinkedIn.

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