Mike Kratochwill is the Sr. Director Marketing for Reebok Training and has been instrumental in building Reebok’s relationship with CrossFit. In his role at Reebok, Mike helped hundreds of box owners around their world open their own CrossFit locations. Along the way, Mike learned some valuable lessons on how to successfully open a new gym. Mike later opened his own box, called Reebok CrossFit Mefield, in 2012. In this episode, Mike shares insights from his unique position in the fitness business.
Links mentioned in this podcast:
Reebok CrossFit Medfield - http://reebokcrossfitmedfield.com
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